AI could be the next big thing in the world of ecommerce. It is hoped that AI will achieve something that loyalty programs have been trying to do for many years – building customer loyalty by developing an understanding of the needs of individual customers.
AI has managed to make its way into many aspects of our lives, and there are even toys for kids that have rudimentary AI systems in them. However, it’s not just “smart” devices that are having an impact. Today, AI is becoming a tool for customer service too, and more and more companies are using AI to try to figure out what to sell to you, and how to support your shopping habits.